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What I’m Willing to Lose Money For: My Core Values
This week, I reached out to a client who hadn’t been engaging with the program. I asked if she’s still looking for a job in Germany, offered to get on a call to see how I can help her, and offered to cancel her monthly subscription if this goal is no longer important to her.…
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Revenue Isn’t Enough: How I’m Building for Client Outcomes, Not Just Sales
“I really hope they got what they came here for. I hope they got what they’ve been saving up their money for.” In Taylor Swift’s documentary on the making of The Eras Tour, she reflects on what she thinks about at the end of every show, as people leave and walk home. That’s what she…
